Mission Leader & Organizational Strategist

I build integrated growth engines for mission-driven organizations—bringing together brand, marketing, membership, and revenue strategy to scale impact and sustain it over time.

I serve as Chief Marketing & Development Officer at Soroptimist International of the Americas, a global women’s empowerment federation spanning 21 countries and 30,000+ members. I lead enterprise strategy across marketing, communications, and fundraising, partnering closely with the CEO and Board to unify a complex, federated system and strengthen how members engage with and experience the organization.

In this role, I built the organization’s first integrated growth function, connecting brand, digital, and development into a single, coordinated engine. I led a $5M capital campaign featuring Malala Yousafzai that expanded access to education for more than 500,000 women and girls.

Before Soroptimist, I spent 12 years at the ASPCA, where I built and scaled the organization’s first social and digital performance marketing program. I drove a 55% increase in monthly donor acquisition and led national advocacy campaigns that mobilized millions of supporters and helped influence federal animal welfare policy. This included a Shorty Award–winning campaign developed in partnership with Sia, reaching more than 10 million people and demonstrating what’s possible when storytelling and strategy work together.

My foundation is in storytelling. Early in my career, I conducted in-depth interviews for Satya Magazine with global activists and cultural leaders, including Eve Ensler, Yanar Mohammed, and members of the Revolutionary Association of the Women of Afghanistan. That experience continues to shape how I lead—grounding strategy in clear, human narratives that resonate and move people to act.

At the core, I’m drawn to the connective side of this work—bringing people, ideas, and systems into alignment so organizations can grow in a way that feels both intentional and real.

I live in New York’s Hudson Valley with my rescue dog, Goose. Outside of work, I spend as much time as I can outdoors—usually near the water or on a trail—which helps me reset and stay grounded.

  • Global Growth & Expansion

    Built campaigns and infrastructure across 21 countries and six languages — combining multilingual toolkits, digital platforms, and cross-cultural strategy to activate local communities and drive global reach.

  • Revenue & Fundraising Strategy

    Oversaw all functions of the development team — building diversified funding engines from leading the Global Fundraising Council to a $5M capital campaign featuring Malala Yousafzai and corporate partnerships with Sol de Janeiro, QVC/HSN, and TD Bank.

  • Integrated Brand & Marketing

    Led integrated brand and marketing campaigns across digital, social, and live channels — driving 10.5M+ impressions, earning a Shorty Award, and producing work alongside Sia, Edie Falco, and Patrick Stewart that moved audiences to take action and give.

  • Organizational Leadership

    Led cross-functional teams across marketing, communications, development, and technology — building the alignment, systems, and culture that let good people do their best work and deliver results that last.

From New York. Inspiring audiences everywhere.